Insider Blog

Are you new to niacinamide? Maybe you’ve heard about it but aren’t really sure what it’s all about. Also known as vitamin B3, this buzzy ingredient has been used in skin care for years and has grown in popularity for good reason. In fact, it’s been making headlines for its seemingly unending list of benefits. In a recent article, Vogue dubbed niacinamide serum a “skin care hero.” The article featured top cosmetic dermatologist Dr. Simon Ourian, who shared that niacinamide is “scientifically proven to be effective for treating a number of skin conditions” and “is a very beneficial skin care ingredient for those who want a calm, even-toned, hydrated, and stronger skin barrier.” (Take a deeper dive into all its benefits in our recent blog post.)

If you’re looking to incorporate niacinamide into your daily routine, there are a few things you’ll want to keep in mind, one of which is formulation. Currently, you can find niacinamide in many products, including creams, serums, toners, primers and much more. Look for a formula that best fits your skin’s needs. You’ll also want to pay attention to the concentration level. Typically, you’ll see niacinamide at concentration levels of 5–10% for effective results, but if you’re new to the ingredient, you may want to start low and slow to avoid irritation. As with any new skin care ingredient, choose a low concentration, around 2–5%, and gradually increase as your skin adjusts. Use niacinamide every other day, then work your way up to using it daily. It’s also recommended to use it in combination with a moisturizer.

A great benefit of niacinamide is that it works well with many other popular skin care ingredients, allowing products to target several skin concerns at once. In fact, Avon just launched a collection of specially curated formulas with powerhouse combinations that focus on niacinamide as the star ingredient. Trust us, you’ll want to add these to your cart ASAP.

Take Your Glow to New Heights
Perfect for niacinamide beginners, our Beyond Glow Niacinamide 2% Cream Mist delivers an instant boost of hydration to your skin. The fast-absorbing spray-on serum contains a 2% concentration of niacinamide, which helps brighten skin and visibly evens tone, and hyaluronic acid, which helps attract moisture to the skin. Best of all, it can be used under or over makeup for glowing skin anytime. This is a great way to introduce your skin to niacinamide.

For more concentrated levels, you can transform your complexion with Beyond Glow Niacinamide 10% + Panthenol Serum. Formulated with the perfect duo of niacinamide and panthenol (also known as provitamin B5), it improves the appearance of uneven skin tone, helps strengthen the skin barrier and helps lock in moisture.

At last, the search for a face cream that does it all is over. Prepare to go beyond the glass-skin look with our latest skin care breakthrough: Beyond Glow Niacinamide 10% All-In-One Cream. This game-changing facial cream visibly brightens skin, reduces fine lines and helps support the skin barrier with a transformative combination of ingredients, including niacinamide, known to improve even skin tone, and panthenol to help strengthen the skin barrier. It also contains squalane, which helps replenish moisture, and shea butter to help soothe and soften skin.

With so many options (from beginner-friendly formulations to advanced treatments), it’s never been easier to incorporate this multitasking ingredient into your daily regimen. We’re certain that once you start using niacinamide and see its skin-transforming powers, it will become a star staple in your beauty cabinet.

* Tracy Achonwa (Vogue 2024).
https://www.vogue.com/article/niacinamide-serum