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A true herbal collection
Honesty. Simplicity. Transparency.
belif combines time-trusted apothecary herbal traditions with modern Korean skin science. Pronounced be•lief, the brand promises to deliver the highest-quality ingredients, consistent formulas and benefits to customers. Believe in truth for your skin.
No Mineral Oil
No Synthetic Fragrances
No Synthetic Dyes
No Animal-Origin Ingredients
A big splash of hydration!
An explosion of moisture!
belif’s origins: a true story
150 years ago, Duncan Napier, a baker in Scotland, found that natural herbs could treat his cough. He went on to study botany and became a renowned medical herbalist with his own shop. belif continues the legacy of Napier’s herbal apothecary by delivering remarkable results to your skin.
TRUE INGREDIENTS
belif uses only rare, carefully selected herbs that have been used since ancient times to promote health and healing
TRUE FORMULAS
belif uses Napier’s traditional herbal extracting method, proven to retain the ingredients’ original properties.
TRUE BENEFIT
belif’s containers are simple and straightforward as our resources are focused on the ingredients inside.
TRUE TIMELESSNESS
belif always stays close to its roots. One thing remains true over time: belif will never stop being honest…because that is its core value.